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Re: Sans serif display fonts theory
My intuition says that low-contrast/monoline sans styles work best at a middle size range: as you get into smaller text sizes, you need some contrast to keep it legible; and as you get into larger di…1 -
Re: Ultramodernity & Hypermodernity in Typeface Design
As for your new terms, I follow the distinction you're describing, but I'm not sure "ultra-" and "hyper-" are distinct enough for the labels to stick. They both seem to mean "…1 -
Re: Ultramodernity & Hypermodernity in Typeface Design
On that last point, I think the British Standards categorization (1967) may have been a key point in the English language for thinking of Futura's categorization under the "geometric" label…2 -
Re: Digital strategy for "luxury" fonts
Or did they just stay put while most of the rest of the industry moved downmarket?1 -
Re: This should be an Interesting discussion - where do YOU draw the line.
The first three images in the OP's post don't bother me that much: if I sat down to create a soft, extrabold, humanist-axis font (an idea I think not "owned" by anyone) from scratch, it mig…2